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About FSB

FSB Associates is the premier Internet marketing firm specializing in creating online awareness for books and authors. Since the inception of the company in 1995, FSB has been a trendsetter in developing integrated online marketing campaigns for authors and publishers alike.

Fauzia Burke is the founder and President of FSB.

What Clients Say

"You delivered more than I imagined was possible."
—Alan Alda

"Nobody has the range and expertise of FSB Associates."
—Larry J. Kirshbaum, Amazon.com

"FSB Associates is simply the best at what they do."
—Bob Miller, Workman Publishing

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Latest Placements

Patrick Roth
GET HEALTHY U with Chris Freytag
The Power of Choosing Exercise to Treat Back Pain

Hilary Carlip
Hypable
‘Find Me I’m Yours’ book trailer introduces ‘Click Lit’

Kass Morgan
Jenn's Review Blog
The 100 and Day 21 by Kass Morgan Review

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What's New
Fauzia Burke Book Business Magazine CoverBook Business Magazine

Fauzia Burke, President of FSB Associates, was interviewd by Book Business magazine for an article entitled "The Social Publisher." She lent her expertise on Social Media and Social Networking and their role in promoting your book and yourself online.

Read the article>>


The Portable Pediatrician, by Laura Nathanson, M.D.FSB Associates launches website for The Portable Pediatrician, by Laura Nathanson, M.D.

The author wanted to have a website to reach out to parents in need of sound advice.

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Randy Wayne White, author of the bestselling Doc Ford and Hannah Smith novelsFSB Associates launches website for Randy Wayne White, author of the Doc Ford novels

The author needed a website to showcase his career work.

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Brian McGreevy, author of Hemlock GroveFSB Associates launches website for Brian McGreevy, author of Hemlock Grove

The author of the book on which the hit Netflix series is based needed a website.

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Digital Book World Insights: Interview with Fauzia Burke, President of FSB Associates




Publishers Weekly

Publishers Weekly - Amplify: Going Beyond 'Event' Book Marketing

FSB Associates is featured in Publishers Weekly for our new online e-book marketing program, Amplify. Read more about Amplify.


FSB Blogs

Why You Should Connect Your Site to Google Analytics

If you can’t measure it, you can’t manage it. Or, what isn’t tracked can’t be improved. If you have a website, you have to know if it’s working for you. It’s important to know what specifically is working well so you can do more of it. It’s great if your mom is visiting your website, […]

The post Why You Should Connect Your Site to Google Analytics appeared first on FSB Associates Blog.

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Making My Case: Why Authors Need Websites

I heard there’s a rumor going around in book publishing that authors don’t need websites. I kid you not, in 2014 I still hear people saying authors don’t need a website. If it was a true rumor, many authors would exhale with relief. Who has the time to get a great website up, keep it […]

The post Making My Case: Why Authors Need Websites appeared first on FSB Associates Blog.

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Staying Connected: 10 Digital Marketing Tips for Busy Authors

                Hopefully you’ve read Getting Started and Keep Going, my first 20 digital marketing tips for authors. Now it’s about staying connected. Branding isn’t about building something and then walking away. Your brand is a relationship you have with your community and something to invest in continually. It may sound […]

The post Staying Connected: 10 Digital Marketing Tips for Busy Authors appeared first on FSB Associates Blog.

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Ask Yourself these 14 Questions to Expertly Market Your Book

                  There’s really never been a better time to be an author. There is a lot more competition than ever before, but there are also a lot more opportunities. For the first time in the history of publishing, authors have direct access to their readers. Our new […]

The post Ask Yourself these 14 Questions to Expertly Market Your Book appeared first on FSB Associates Blog.

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Digital Marketing Resources

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Follow Us

FSB on FacebookFSB on TwitterFSB BlogFSB on LinkedInFauzia on Huffington Post

What We DoOnline Publicity

Online publicity has never been more important due to the rise of the mobile and social consumer. At FSB, we believe that our experience and focus makes us the best at digital publicity. We integrate social media and web publicity seamlessly to develop campaigns that promote our clients' expertise as well as their books. Learn more

Amplify

Our Amplify Branding campaigns are community centric rather than title specific. If you are realizing that promoting one title at a time and being pub-date centric is not working for you any more, join us. At FSB, we are working diligently to develop a long term strategy for promoting your books and brands within a community of readers. Here, community is not just a buzz word, we have committed all our resources to fostering a mutually beneficial, reciprocal relationship with the online community.

Website/Facebook/Twitter Design

Your Website is the single most important element of your digital strategy. Our design sensibility is motivated by the changing habits of your readers. We develop sites that are beautiful, functional, organized along with being social and mobile friendly.


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Consulting/Speaking

Fauzia Burke, our founder and President, is in high demand for speaking engagements because of her knowledge of the publishing space and her no-nonsense approach to all things digital. She has developed custom presentation for publishers, like HarperCollins, Macmillan, Penguin and Workman, and has spoken at BEA, Digital Book World, AAP and more. With 20 years of publishing and digital marketing experience, Fauzia can help guide you successfully through the digital maze. Learn more