Meet the FSB Team

Fauzia Burke
Founder & President

Fauzia Burke is the President of FSB Associates, and has worked in book marketing and publicity for all of her professional life. She started in the marketing departments of John Wiley & Sons, Springer-Verlag, and Henry Holt. In 1995, Fauzia founded FSB Associates, one of the first firms to specialize in Internet publicity and marketing for publishers and authors

Since its inception, FSB Associates has executed more than one thousand successful book publicity campaigns.

Fauzia holds a B.A. in English Literature from Queens College.

Read more about Fauzia Burke.

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John has worked for a number of publishers including Crown Publishers, McGraw-Hill, Addison Wesley, and John Wiley & Sons. He left the position of Sales Director at Springer-Verlag New York in 1996 to join FSB Associates to launch its Website development efforts.

John oversees the design, development, and maintenance of Websites, as well as all technology at FSB Associates.

John holds a B.A. in Psychology from the University of California, Santa Cruz.

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Anna Sacca

Senior Publicity Manager

Anna joined FSB in 2006 as a publicity assistant, working her way up to Senior Publicity Manager. A resourceful publicist with excellent media relationships, Anna has experience working on both fiction and non-fiction titles, leading campaigns for JetBlue Chairman Joel Peterson, Tim Burton, Tom Rath, Jesse Itzler, Brian Tracy, Larry Sabato, Mika Brzezinski, Melissa Francis, Larry King, Senator Bill Bradley, Ken Blanchard and many more.

Anna was born in Ukraine and speaks fluent Russian. She holds a B.A. in Journalism and Media Studies from Rutgers University.

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Michelle Fitzgerald

Senior Publicity Manager

Michelle joined FSB in 2017 and has spent the majority of her career in the publishing industry. She began her career as an editorial assistant at John Wiley & Sons, and has worked in the marketing departments at Wiley, Chronicle Books, and Palgrave Macmillan/St. Martin's Press where she was most recently Marketing Director. Michelle has worked with Alan Alda, Jonathan Tisch, Barton Biggs, Joel Greenblatt, Peter L. Bernstein, Bobbi Brown, Jeremy Rifkin, Jon Gordon, Guy Spier, Mohnish Pabrai, Matt Kahn, and Paul Selig, among others.

In addition to leading publicity campaigns for FSB clients, Michelle also oversees new business for the firm. 

Michelle holds a B.A. in English from Bucknell University.

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